Competition in the Pharmaceutical Industry is undergoing massive change. Competitive strategies of pharmaceutical companies are being impacted by revolutionary developments in information technology, by new state and federal legislation, and by the emergence of new entities in the market, e.g. Pharmacy Benefit Managers and Health Maintenance Organizations. Major structural changes are also occurring – including the growth of the generic drug segment and vertical and horizontal consolidation across the industry.
The roles of Industry participants are radically different today than just a few years ago. For example, in the past, the pharmacist would fill prescriptions per the physician’s specifications, the retail pharmacy would replenish supplies via manual orders to drug wholesalers, and the wholesaler would order inventory from the manufacturer. Today, the retail pharmacy may be part of a network delivering the drug benefits portion of health insurer plans, using information technology to automatically manage benefits and replenish inventories, and interfacing with and providing value-added services to customers in entirely new ways.
Sensitive patient health information including prescriptions, physician diagnoses, and hospital care records are now largely maintained in electronic form. And individuals now are able and require access to that information for a variety of purposes – including renewing prescriptions, reviewing physician orders, etc. Protection of this sensitive health information requires that access be granted only to persons who have been strongly authenticated to be whom they claim to be in requesting that access.
TradeHarbor offers the Pharmaceutical Industry the Voice Signature ServiceSM (VSS). The VSS uses voice biometrics to provide strong voice authentication and legally binding Voice Signatures over the telephone, Internet and mobile devices, including an audit trail to help prevent fraud. TradeHarbor’s voice authentication solutions provide the Pharmaceutical Industry a state-of-the-art multi-factor authentication solution coupled with cost advantages in both implementation and maintenance.
In this suite of Flash demonstrations for the Health Care industry, you will see the following scenarios: